CRACT!
Role
Copywriter, play tester
Client
Natural History Museum of Utah
Creative studio
ThoughtDen
Project categories
Games, museum learning & engagement
About the project
...the slightly silly but surprisingly useful card game for critical thinking and creative action.
Developed by ThoughtDen with the Natural History Museum of Utah, CRACT! gets teenagers talking about climate change in a playful, productive, non-scary(!) way.
ThoughtDen brought me in to join a handful of play testing sessions to help shape the gameplay. I then came on board to write copy for various game prototypes – including the final card deck and box copy.
On the cards you'll find a variety of problem scenarios, prompts to spark creative ideas and solutions, and challenges to stretch your idea even further. To find out more about the game, here's a short 'How to play' video.
Card box & deck
Deck of cards, playful learning toolkit
And just for fun, here are some lines that were a little too silly to make the cut…
Business Cat says this is bad for stonks!
Mercury is in retrograde. Misfortune. Misfortune everywhere!
Zucchini apocalypse – everybody run!!!